The end of deepfakes: A UK startup “fingerprinting” light to prove what’s real could crush global misinformation and $75 billion video piracy market

This UK startup wants to make your physical filming location a ‘fingerprint’ to verify authenticity, rather than relying on software.

The end of deepfakes: A UK startup “fingerprinting” light to prove what’s real could crush global misinformation and $75 billion video piracy market
This UK startup wants to make your physical filming location a ‘fingerprint’ to verify authenticity, rather than relying on software.

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