Cathie Woods’ ARK makes its first lead investment in startup Lucra — and it isn’t AI 

Lucra offers corporate loyalty programs reimagined as interactive eSports. But winning ARK as a lead wasn't easy.

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 Apr 22, 2026  0  0
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Cathie Woods’ ARK makes its first lead investment in startup Lucra — and it isn’t AI 
Lucra offers corporate loyalty programs reimagined as interactive eSports. But winning ARK as a lead wasn't easy.
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