Amazon launches an AI shopping assistant for the search bar, powered by Alexa+ 

Alexa for Shopping is a new personalized AI shopping assistant in the Amazon search bar that replaces its Rufus assistant.

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 May 13, 2026  0  0
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Amazon launches an AI shopping assistant for the search bar, powered by Alexa+ 
Alexa for Shopping is a new personalized AI shopping assistant in the Amazon search bar that replaces its Rufus assistant.
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